The client asked to rejuvenate the brand image of the historical italian oil brand. From logo to labels, we made a trip through italian good taste. We built a family feeling extremely powerful on shelves.
The packaging has been transformed by the introduction of a new graphic label system, characterized by a diagonal band, recalling the appearance of an heraldic coat of arms, like the castle that is present in the logo. The band also changes color in relation with each product.
Y: 2016
A: Auge Design
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