Chobani is an American food company specializing in strained yogurt. Their Coffee Creamers are made from farm-fresh cream that comes naturally from yogurt-making process. In order to make the product unique and highly recognizable on the shelf, a color palette was identified to reflect freshness and lightness. To communicate all these qualities and the naturalness of the product, oil paint illustrations were also added to help navigate the different flavors in the product range.
Y: 2023
A: Auge Design
A: Auge Design